AvantGo logo consists of the AvantGo symbol, logotype, an optional trademark sign and the space around these elements. The official font for the AvantGo logotype is ITC New Baskerville. The TM symbol is set in ITC Officina Sans Book. The AvantGo green PMS color is 5635. The equivalent CMYK values are C:13, M:0, Y:11, and K:23.

The AvantGo logo is used in two ways: to represent AvantGo as a company, and to represent AvantGo as a product. Always use the logo with a TM sign when referring to AvantGo as a product. The TM is not necessary when the logo is used to represent the company.